The cargo box is one of those underserved product types. You know they are out there, but no one ever gets excited about them. Nendo‘s new symmetrick roof cargo box hopes to move things along a bit. Designed as part of the brand renewal for Terzo, a car carrier brand produced by Piaa, this new box is symmetrical front to back as well as from left to right. This dual symmetry allows the carrier to be loaded with either end at the front, for opening on either the left or right side. The underside of the cargo boxes needed to be textured to take the weight of the cargo, so Nendo used a dot pattern based on the brand logo. When viewed from some angles, the logo reflects onto the car roof “for a subtle added playfulness” according to the designers. It’s not revolutionary, but a clean, streamlined design that is a improvement in the category.
Product photos by Hiroshi Iwasaki. Package photo by Akihiro Yoshida.